The City
Kuantan, the coastal gem and capital of Pahang, prides itself in its diverse culture, warm hospitality, and rich history. Founded in the 1850s, Kuantan welcomes all travelers near and far, and strives to provide a relaxing stay to those who visit. This city offers some of the most culturally rich experiences and lavish beaches in the world, making it a city worth revamping.
Who they are
Kuantan focuses on providing a relaxing experience to all visitors, by offering natural scenery of beaches and rainforest's, an array of lively markets to shop from, and cultural experiences.
The Importance
Kuantan is a place where cultural history and urbanization meet, wanting to create an experience visitors will never forget.
Brand Pillars
Culture
We strive to add cultural experiences for our tourists, that focus on our history and what makes us who we are.
Creation
We want our people, and those who visit, to continue seeing vibrant forest greenery and crystal clear waters. By working to preserve our rainforest’s, and the cleanliness of our beaches, we hope everyone will work together to take care of our environment.
Community
We strive in building a strong community that guests can engage with and feel a deeper sense of connection to Kuantan. Through our local cuisine, traditions, and history, we hope every guest leaves with a heartfelt relationship to Kuantan’s active community.
Current Logo
Revised Logo
Why it works
By combining one of Kuantan’s most notable landmarks, the Pahang state mosque, and the beautiful beaches they are known for, the revamped logo is more vibrant and bold, letting tourists know exactly what to expect when they visit.
Logotype
Typography
Colors
