The Company

Divinity is a holy water company, and dedicated providers of consecrated holy water, serving the community and their spiritual needs.

What they do

Sourcing, consecrating, and distributing holy water, Divinity serves as a provider to ensure that church goers, members of the clergy, or anyone else, is able to use their product for sacramental and personal use.

The Importance

Divinity is there to help its consumers facilitate their spiritual needs by providing authentic holy water, that enriches their faith practices.

Brand Pillars

Authenticity

Divinity provides genuine, consecrated holy water, ensuring its sanctity through strict adherence to ecclesiastical guidelines and close collaboration with religious authorities.

Divinity actively engages with local churches, clergy, and patrons, fostering strong relationships that support and enrich the spiritual fabric of the community.

Church Engagement

Spiritual Enrichment

Their products serve to deepen the faith and spiritual practices of their customers, offering a tangible connection to sacred traditions and rituals.

Brandmark

Ideation

By combining the letter D from Divinity as well as the Holy Trinity symbol, the brandmark utilizes the apparent negative space creating an elegant and sophisticated logo.

Logotype

Typography

Colors

Stationary

Packaging Design Study

In researching holy water bottle/packaging designs, a lot of them tend to focus on being clear or frosted, with minimal design features. To combat this, Divinity hinted at religious themes such as stained glass and simplistic packaging mirroring a bible.